Valuence Japan Inc. (Headquarters: Minato-ku, Tokyo; Shinsuke Sakimoto, Representative Director) announced the lineup of items for the seventh ALLU AUCTION, an auction that primarily features rare and valuable timepieces.
Auction items include Rolex, Cartier, A. Lange & Söhne, and other global timeless and precious timepieces
ALLU AUCTION is a luxury timepiece auction house founded on the Valuence Group’s extensive expertise in auction management.
The sixth auction was held for premium customers on January 19, 2025 at the VALON BY VALUENCE art lounge. Auction participation increased through exposure on official social media channels, and the event closed successfully with a winning bid rate of 88.1%.
Valuence now announced the seventh annual ALLU AUCTION will be held on July 27, 2025. Visit our official website (https://www.allu-auction.com/lot/7) to view the 90 rare and attractive watches to be auctioned. We look forward to your participation.
■Highlighted Products
Rolex
Model Name: Day-Date
Reference No: 128396TBR
Estimate: 7,000,000 – 8,500,000
Positioned at the top of Rolex’s lineup, the Day-Date is offered exclusively in precious metals and remains the only model in the brand’s catalog to display the day of the week in full. The ice blue dial is a signature features reserved for platinum Rolex models and is offered only on a select few references, including the Day-Date, Cosmograph Daytona, Perpetual 1908, and the Land-Dweller. The baguette-cut diamond-set bezel gives this watch a luxurious yet cool aesthetic, while the three-link semi-circular President bracelet enhances the elegance of the piece further.
Cartier
Model Name: Clé de Cartier Flying Tourbillon 35mm
Reference No: HPI00933
Estimate: 4,000,000 – 7,000,000
Named after the French word for “key,” the Clé collection is distinguished by its signature rectangular crown. This opulent model features a white gold case set with 478 brilliant-cut diamonds totaling 3.56 carats. Positioned at 6 o’clock, the flying tourbillon takes the shape of Cartier’s iconic “C” and completes one full rotation per minute. This continuous movement reduces the impact of gravity on the hairspring and balance wheel within the escapement, highlighting both the watch’s technical precision and refined aesthetic.
A. Lange & Söhne
Model Name: Zeitwerk Striking Time
Reference No: 145.032/LS1454AD
Estimate: 7,000,000 – 10,000,000
ations by A. Lange & Söhne, a brand that represents the finest in German watchmaking. Although mechanically driven, the watch features a digital jumping hour display and is the first model in the world to mount a striking mechanism on the dial side. The right hammer, positioned on the dial, chimes every 15 minutes with a clear, high-pitched tone, while the left hammer strikes with a powerful, low-pitched sound at the top of each hour. The model is powered by the in-house Caliber L043.2.
■Seventh ALLU AUCTION Overview
・Date: [Sale] July 27, 2025, 14:00 start (Registration starts at 13:00)
[Preview] July 22 – July 26, 2025 11:00 – 20:00 *Last day ends at 17:00
・Venue: VALON BY VALUENCE
・Address: Fifth Floor, Ginza Shippou Building, 5-6-2 Ginza, Chuo-ku, Tokyo 104-0061
・Number of items: Approximately 90
・Bidding: On-site, online, and by phone
・Qualifications: Participants must register and apply to participate in the auction in advance
■ About ALLU AUCTION
ALLU AUCTION is an auction space that offers opportunities to bid on valuable, one-of-a-kind items through high-quality services. This combination creates a special and satisfying experience for customers. Valuence Japan will offer a selection of rare and limited-edition items that are difficult to source other than through the Valuence Group. The company promises careful maintenance by skilled watchmakers and welcomes customers with hospitality. From Tokyo to the world, Valuence Japan will offer the unique ALLU AUCTION, linking people to people and era to era.
Valuence shares our latest information and announces special content on our official social media platforms.
・Website：https://www.allu-auction.com/
・X（formerly Twitter）：https://x.com/allu_auction （@allu_auction）
・Instagram：https://www.instagram.com/allu_auction/（allu_auction）
・Facebook：https://www.facebook.com/ALLUAUCTION
