• Press Release

Valuence Pioneers Cultural Heritage Preservation Model with Iconic Birkin Acquisition

2025.07.11

Valuence Pioneers Cultural Heritage Preservation Model with Iconic Birkin Acquisition

Valuence Japan Inc. (Headquarters: Minato-ku, Tokyo; President and CEO: Shinsuke Sakimoto), a member of the Valuence Group, is pleased to announce that on July 10, 2025 (local time), the company successfully acquired the “Original Birkin” bag created by Hermès for actress Jane Birkin, a one-of-a-kind prototype that gave birth to the most coveted handbag design in the world. The live auction was held in the galleries of Sotheby’s Paris with nine bidders competing for the iconic bag over a 10 minute bidding battle. The winning bid amounted to approximately 1.47 billion yen (including fees / based on current exchange rates).
The bag, custom-made by Hermès for Ms. Birkin in the 1980s, is crafted from black leather and bears marks of her years of use, including her engraved initials. It is a singular cultural artifact with immense historical significance.

A Symbol of Cultural Preservation and Circular Design


As a Circular Design Company, the Valuence Group is committed to creating value cycles—connecting valuable luxury goods such as watches, jewelry, bags, and apparel from those who no longer need them to those who do. Through our reuse business, we strive to create a sustainable future for both people and the planet.
This acquisition was not intended for resale. Rather, it reflects our mission to preserve global cultural heritage and make it accessible to the public. We believe it is a socially impactful initiative, aligning with our values of sustainability and cultural stewardship. The item will be carefully preserved and displayed by the company to embody these commitments.

Next Steps

Upon arrival of the bag in Japan, Valuence Japan will host a press unveiling for media and related stakeholders. We will announce specific exhibition details and timelines shortly.

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