Valuence Japan Nanboya, BRAND CONCIER Recognizes as No.1 in Five Categories in Japan, Including for Overall Purchase Volume, for Luxury Brand Goods and Other Items!

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Valuence Japan Nanboya, BRAND CONCIER Recognizes as No.1 in Five Categories in Japan, Including for Overall Purchase Volume, for Luxury Brand Goods and Other Items!

Also Recognized as No.1 in Japan for Purchase Volume of Rolex and Other Watches, Jewelry, Apparel, and Accessories


The Valuence Group offers life-changing value tailored to all stakeholders, encouraging every person in the world to live true to yourself. Valuence Japan Inc. (Tokyo; Susumu Muguruma, representative director and president) has announced the results of a survey on the purchase volume of brand goods conducted by ESP Research Institute, Inc. According to the survey, the company’s Nanboya and BRAND CONCIER brands placed in the top position in Japan in terms of overall annual purchase volume of luxury brand goods. Valuence Japan was also ranked No.1 in Japan for Rolex and other watches, jewelry, apparel and accessories, winning five awards including the overall title.


Nanboya, which opened its first buying office in Osaka in 2007, operates 119 buying offices in Japan (including sister brand BRAND CONCIER)*1 specializing in the purchase of watches, bags, jewelry, precious metals, antiques, and art objects. Nanboya is also expanding actively overseas, operating 23 locations in 16 countries*1. Nanboya receives high marks from customers for the hospitality of its concierges (appraisers), reflected in attentive customer service placing importance on dialogue with customers, sales channels not only in Japan, but also overseas, the brand’s overwhelming purchasing power that facilitates the purchase all manner of luxury brands and categories, and the wide variety of purchasing methods offered to customers for convenience.

Nanboya and BRAND CONCIER recently contracted with ESP Research to conduct a survey on purchase volume for luxury brand goods. The results of the survey showed that the brands were ranked a combined No.1 in highest annual total purchase volume in Japan*2. Nanboya and BRAND CONCIER were also ranked No.1 in annual purchase volume for Rolex and other watches, jewelry, apparel and accessories*3.

Nanboya and BRAND CONCIER will continue to expand and enhance services to attract more customers as Japan’s leading luxury brand goods purchasing specialty businesses. The businesses will also continue activities to promote and establish reuse in Japan and overseas, fulfilling their roles as brands that foster circular economies that create sustainable societies.

*1 As of November 10, 2021
*2 Ranked No.1 in annual luxury brand goods purchase volume from individuals (total) as of October 19, 2021 based on an ESP Research Institute Inc. survey (conducted August 30, 2021 through October 19, 2021)
*3 Ranked No.1 in annual luxury brand goods purchase volume from individuals in each category (Rolex, watches, jewelry, apparel, accessories) as of October 19, 2021 based on an ESP Research Institute Inc. survey (conducted August 30, 2021 through October 19, 2021)

【Survey Overview 】
Conducted by: ESP Research Institute, Inc.
Survey period: August 30, 2021 – October 19, 2021
Period covered: July 2020 – June 2021

■The Nanboya Group offers four methods by which customers can sell their belongings

Luxury brand goods buyer Nanboya offers the following methods to allow the greatest number of customers the greatest convenience in utilizing Nanboya services.

●In-Office Purchase(https://nanboya.com/shop/?sidebar
Through 119 offices nationwide*1, Nanboya concierges appraise and purchase items, carefully explaining the process to customers who visit offices in person. The concierge listens carefully to how the customer describes their item and answers any questions about the appraisal and purchase price. In this way, even first-time customers can use the service with confidence.

●By-Mail Purchase (https://nanboya.com/takuhai-kaitori/
A convenient purchase method that allows customers to move through the process from appraisal to purchase completion from the comfort of their own home. Packing materials are delivered free of charge, offering an easy process for those without their own cardboard or other packaging. After receiving the merchandise, Nanboya informs the customer of the appraisal results as early as the next day; if the customer agrees, then the purchase is complete. And, of course, no fees are charged for appraisals, purchases, or cancellations.

●In-Home Purchase(https://nanboya.com/syuttyou-kaitori/
Nanboya offers concierge services even for those who might not be able to bring their merchandise to a Nanboya office, for example, when selling a large volume of clothes or bags. Valuence Japan concierges visit the customer at their home or office to conduct an appraisal and purchase. If the customer agrees to the appraisal price, Nanboya will process transfer to the customer’s designated bank account as early as the next business day.

●Online Purchase(https://nanboya.com/quicksell/
A method that combines the peace of mind of in-office purchases and talking face-to-face with a concierge with the convenience of by-mail and in-home purchases that offer the convenience of staying home. After making an appointment via computer or smartphone, customers access a URL received via text or email to begin the online appraisal process. When the customer is satisfied with the appraisal price, all they need do is wait for pickup to complete the appraisal and purchase process. This service is recommended for customers who do not have a buying office nearby.

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