Nanboya Celebrates the Grand Opening of its Second Hong Kong Office in its Central District
Hong Kong’s Second Nanboya Office Opens in its Bustling Central DistrictNanboya’s first office in Hong Kong opened in Tsim Sha Tsui on the Kowloon Peninsula in July 2019, enjoying use from a number of customers on a daily basis. Further, its new customer acquisition from repeat customers and their introductions has grown to more than 40% of total. We believe this is because Nanboya’s customer service, which boasts the highest overall customer satisfaction* in Japan, has been accepted by the people of Hong Kong. In addition, many customers come to Tsim Sha Tsui’s Nanboya location from Hong Kong Island, where we have opened this second Hong Kong location in the Central District, a more convenient location for these customers.
Central offers The Landmark, a spot replete with luxury brands, and the SoHo area, called the hub of art and fashion. We believe that this district offers a metropolitan area bustling with traffic from highly-attuned people of all demographics, with high affinity to the user segment of the Nanboya brand. Like its predecessor, this second Hong Kong location will provide tailored customer service to each individual, seeking to promote the spread of the smart lifestyle proposed by Nanboya not only in Tsim Sha Tsui, but also in Central.
(*) Overall satisfaction according to a survey by JMA Research Institute in 2018
About NANBOYA Central OfficeThe NANBOYA Central Office’s design concept is that of a modern, hotel-like comfortable space, seeking to offer a space where guests can relax during their time in the office. Even in the incomparably bustling Hong Kong Island, it provides a cozy and luxurious space.
Identifying Regional Characteristics and Continuing to Expand WorldwideIn addition to this new opening of the second Hong Kong office, the Group is preparing to open overseas offices, primarily in Southeast Asia, in order to purchase goods in a way that meets the needs of each region in cooperation with local partners. With the aim to open 30 overseas buying offices by FY2025, we will continue to conduct field surveys in the interest of continuously expanding our buying locations. In this way, we will launch Nanboya offices in regions around the world while exploring purchasing methods suitable to the particular characteristics of each region, simultaneously working to spread reuse culture.
■Buying Office Overview
・Office name: NANBOYA Central Office
・Grand opening: Thursday, December 17, 2020
・Location: 18F Stanley 11, 11 Stanley Street, Hong Kong
・Business hours: 11:00 AM to 7:00 PM (local time)
・Eligible items: Luxury brand items (watches, bags, accessories)
・Language support: English, Cantonese, Mandarin, English
・SNS：Facebook…@Nanboya.HongKong ／ Instagram…@nanboya.hk